Do you CEDA?

CEDA will be launching a new media and marketing campaign this summer to reach communities that have little knowledge about what we do as a Community Action Agency. This campaign will also serve to help the public better recognize CEDA (pronounce it correctly) and familiarize themselves with the programs and services we offer.

The concept is to ask the question “Do you CEDA?” followed by a tagline and image that conveys several messages to indicate “…I see the impact of community action.”

Below are a few sample taglines we are considering for our campaign.

What are your thoughts?

For Weatherization:
Do You CEDA?
I see the reduction in my utility bills every month.

For Head Start:
Do you CEDA?
I see the growth in my daughter/son’s ability to learn

For LIHEAP:
Do you CEDA?
I see the impact of energy assistance